Strategic Planning

Determine the mission and purpose of the cultural center, who it will serve, and the sorts of activities that will be carried out. A Strategic Plan and other crucial planning documents will keep the project on track and anchor all future activities.

Webinar

  • Pathways to Success: Developing a Strategic Plan
  • Strategic planning is often a confusing mystery to museums. Why do it? What is involved? Who should be involved? What are the kinds of plans and how do they differ? How do you declare a Mission and Vision for your museum? What kind of process should be used? How do you identify your Goals and the Strategies you will use to achieve them? Who is responsible? How do you monitor progress and keep the big things in mind without getting lost in the weeds? Are you ever finished? This webinar addresses all those questions and more.

Tutorials

  • Museum Core Documents: Mission Statement
  • This short clip provides an overview of the Mission Statement. The presenter covers what a mission statement is, why it is important, the benefits of having a mission statement in place, and the required elements for writing an effective mission statement.

  • Museum Core Documents: Strategic Plan
  • This tutorial provides an overview of the Strategic Plan. The presenter discusses what a strategic plan is, why it is important, the benefits of having a strategic plan in place, and the required elements for writing an effective strategic plan.

  • Museum Core Documents: Code of Ethics
  • This short video provides an overview of a Code of Ethics document. The presenter goes over what a code of ethics is, why it is important, the benefits of having a code of ethics in place, the required elements for a code of ethics, and the ethical issues an institution might encounter.

Tools

Examples

Additional Reading

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